Potential Power of Listserv
For some reason, I'm on the Tourism and Hospitality Listserv. I'm one of 4,300 members.
Members were asked in a survey: "How strong are the following vehicles as a communication tool for hospitality and tourism educators?"
It was interesting to me that ranked at the top was the listserv. Here was the ranking:
1. listserv
2. websites
3. associations
4. conferences
5. newsletters
6. journals
7. magazines
8. social media
These results particularly caught my eye because ATRA recently began a listserv. The ATRA listserv seems to be regularly used by the 155 ATRA members who have signed up for it. I've enjoyed reading the messages that have appeared. But I am still preplexed that only 155 members have signed on to the ATRA listserv.
If you are an ATRA member, I would urge you to go to the ATRA website and sign up to be a member of the ATRAnet Listserv.
Members were asked in a survey: "How strong are the following vehicles as a communication tool for hospitality and tourism educators?"
It was interesting to me that ranked at the top was the listserv. Here was the ranking:
1. listserv
2. websites
3. associations
4. conferences
5. newsletters
6. journals
7. magazines
8. social media
These results particularly caught my eye because ATRA recently began a listserv. The ATRA listserv seems to be regularly used by the 155 ATRA members who have signed up for it. I've enjoyed reading the messages that have appeared. But I am still preplexed that only 155 members have signed on to the ATRA listserv.
If you are an ATRA member, I would urge you to go to the ATRA website and sign up to be a member of the ATRAnet Listserv.
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